<p>The Courtyard Suite Dreams Contest project was a competition associated with the world-famous NFL Super Bowl. Our client needed an experienced development team to create a system for tracking competition-related posts on Instagram and Twitter and then presenting them on a webpage that also included the rules, tasks, and results of the competition.</p><p>Codete has directly handled the technical aspects and processes of the project. We implemented a solution for downloading competition-related content from Instagram and Twitter at appropriate intervals, developed an intuitive admin panel and delivered a website for the contest. Our team relied mainly on PHP and Symfony 2.</p>

<p>The NFL needed an experienced development team to create a system for tracking Instagram and Twitter posts related to their video contest, and presenting them on a dedicated landing page together with its results and conditions. The contest was divided into four quiz stages followed by voting, score counting, and publishing the scores.&nbsp;</p><p>We were responsible for all of the technical aspects of the project. These included: the system for tracking and downloading content at set intervals itself, an administration panel, and a complimentary quiz website for the public with all the content, score estimates, and social media share options.</p>

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<p>Fyber’s digital product is aimed at app and game developers who want to monetize their applications by swift and simple integration with advertisers. This is an ongoing project in which we took care of the maintenance, but also added several new features to our client’s mobile app, eventually becoming an essential part of the company’s IT department.&nbsp;&nbsp;</p><p>Our team has been responsible for several areas around the project, such as mobile development, team management, writing and preparing documentation for the app’s users, creating new integrations with advertisers, and maintaining existing integrations.</p>

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<p>Our partner lacked development resources to finish some of their ongoing projects and meet the market needs. We have taken over maintenance in one of such projects and added several new features to our client’s product. The product is designed for application and game developers who want to place themselves in a commercial environment and integrate with ad providers in a fast and simple way.</p><p>&nbsp;</p><div class="raw-html-embed"><h3>Improving product development with proven technology &amp; autonomous dedicated team</h3></div><p>A dedicated team was formed for mobile development, complete with a team leader. The project was ongoing, and we have taken part in its maintenance and development of new features. Legacy code remained. The Codete team was fully autonomous, no one from the client’s side was involved in the technical part of our tasks. We were responsible for a variety of areas surrounding the project, including development, team management, providing documentation for users, creating new integrations with advertisers, and maintenance of existing integrations.</p><p>The technical solution was to use the Fyber SDK application so that the user would not need to bother with writing additional code to integrate various advertisers, nor have to implement their own highest-profit advertisement selection mechanism. The goal was to make it hassle-free by adding a library and some adaptors, as well as the option for setting configuration in the dashboard.</p>

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We formed an autonomous, dedicated team to assist the maintenance and development of new features for our client's product


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<p>We formed a dedicated software development team for the client’s project. Ultimately, our responsibilities were widened and our team became a vital part of Fyber’s IT department. The Codete team was responsible for a broad range of development work, including coordinating several concurrent projects and tasks. To a large extent, our job came down to providing an optimum required performance of the application. It required working with big data and tens of queuing servers.&nbsp;</p><p>The range of our responsibilities has been increasing and our team has scaled up since the beginning of our cooperation. Thanks to efficient communication and meeting task deadlines, we are now in charge of a significant part of essential technological processes at Fyber. Codete’s four developers are a part of a project team that works in a very dynamic and challenging environment, adapting to the organizational culture and structure of our client’s framework.</p>

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 Fyber

Software Development Services for Marketing & Advertising

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All the digital products we develop for or with our partners are aligned with their business goals, and the scope of our services is flexible and always tailored to their particular needs. No unnecessary functionality, no wild guesses – only features that are justified by your goals and industry insights, and based on in-depth research. We can support you with our technology consulting services, augment your IT department with our seasoned software engineers, create a custom digital product for you, or set up a complete software development center to handle all your IT processes. 

Codete can help you build or expand your tools for advertising, marketing automation, or tracking and collecting data. We will equip your business with technological solutions for collecting information that will enable you to turn visitors to your website or app into sales opportunities, optimize your advertising campaigns, and save time and money on your marketing processes by automating them. And if you have an idea for a breakthrough app or platform for advertising, marketing, or monetization – we look forward to turning your vision into reality!

As a company that has been present in the global IT market for over 11 years, Codete has experience working with companies of all sizes, and from a wide range of industries. In the advertising and marketing space, we’ve partnered with companies like Fyber, Broker Genius, NFL, Comcast, or Webtrekk – among others. Our teams are agile and easily scalable, we are open to adapting to our client’s project management style and company culture, and we always aim at full transparency and smooth communication. 

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Technology is what we do best! Codete engineers use their tech know-how to take your advertising or marketing platform to the next level with comprehensive backend, frontend, and mobile solutions. We have over 350 specialists on board, fluent in PHP, Python, Java, .NET, JavaScript, NODE.js, Ruby on Rails, Swift, Kotlin – and many other trending programming languages and frameworks.

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Flexibility is in our DNA. We are able to spontaneously adapt to changing circumstances and the current needs of our clients to provide them with the software services they need to achieve their goals. Whether it’s about scaling our team of dedicated software developers, providing our partner with an additional set of skills from our specialists, or changing the scope of the project – we’re on it. 

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Our comprehensive IT services and hands-on experience in advertising and marketing software development combined with our client-centric approach are always coupled with the client’s industry insights. Before we act, we listen – we make sure we understand our partner’s business perspective to provide them with the optimal solutions for their project. 

A collaboration with the NFL on a social media post tracking system and a dedicated landing page for one of their Super Bowl-themed video contests

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<p>With supervision from the management, our team of expert PHP engineers established the entire development process. The project was divided into five stages planned out across three weeks, and the time was enough for us to run the final website. The site was simple, but it had to precisely meet our client’s needs.&nbsp;</p><p>We opted for PHP and Symfony 2 as our tech stack, for fast results corresponding to the NFL’s objectives. Together with our client, we reworked the site’s subpages until we were sure they all aligned with functionality and design requirements.</p>

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 NFL

Product Design Services: UX, UI & Graphic Design for Apps

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Thanks to an experienced team of UX/UI and graphic designers, we’re a one-stop product development company. We know how to guide the development process from the initial concept to the ready-made solution that looks and feels just right. Our team has experience in providing UX design services for brands across various industries. When building your app with us, you don’t need to waste time and resources on managing multiple contractors – you get one team delivering everything you need.

How to tell whether a design engages your target audience? To ensure that your app’s look and feel works to your advantage, our UI design services include conducting market research and testing your design with user groups at different stages of development. We also closely examine your business goals, target audiences, product strategy, and requirements. Our UX designers constantly strive to understand how users will interact with your app to create in-depth documentation for graphic and UI designers so they create captivating interfaces.

Our team has fine-tuned its process over the years and developed a winning combination of research, analysis, and delivery. A UX researcher usually starts with an in-depth market analysis to understand your target audience better and make sure that your visual design is in line with key industry trends. As we move from discovery to testing, our team delivers a full cycle of UX design services that ensure your app becomes indispensable to users, transforming them into loyal customers.

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Your app might look great, but if it delivers a poor user experience design, it’s not going to help you win the market. Our team leverages the best UI/UX design practices to develop designs that provide a streamlined, accessible, and easy-to-use experience to your app’s users. The UX design research we carry out at the beginning of the process generates a host of insights our product designer and graphic designers can use when developing the final look of your app’s user interface. Reflecting the key user needs in your app’s design is a sure-fire path to success in this highly competitive market.

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Our team takes advantage of industry best practices to deliver designs that help businesses grow. The iterative approach to design comes in handy here because it involves continuous cycling through the stages of wireframes, prototyping, testing, and fine-tuning the designs. It allows establishing clarity about user needs and requirements easily in the development process, giving all the project stakeholders visibility of the design progress, and developing a highly customizable, market-ready product.

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Context switching is a common experience among modern consumers who tend to engage with products and services using various devices. That’s why designing a cross-platform experience is so important. Our UI design services adopt a mobile-first design approach to make sure that your app delivers a seamless user experience across multiple devices, be it smartphones, tablets, or desktop computers, often using responsive web design. Your brand will resonate strongly with your target audience, no matter which device customers are using to learn more about your business.

<p>As a leading online store for furniture and home accessories, Home24 serves thousands of customers in seven European countries. We helped the e-commerce giant optimize its technology stack and provided backend, frontend, and mobile support.&nbsp;</p><p>The complementary skills of our three dedicated software development teams provide a broad spectrum of support. Our developers were – and to some extent still are – responsible for key elements in the client’s technology process. We have already helped Home24 develop an automated testing platform for the backend, and we continue to support them in the frontend and mobile technology processes.</p>

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<p>Home24 is one of the largest e-commerce ventures in Europe and requires high flexibility, accessibility, and innovation in its tech stack and software architecture. We provided the company with three dedicated teams: backend, frontend, and mobile. Their complementary competencies ensure a broad spectrum of support. Our developers were and, in some cases, still are responsible for the key elements in our client’s technological process. We helped Home24 develop a backend automated testing platform and continue to assist the company in its frontend and mobile technology processes.</p>

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We helped the e-commerce giant develop a backend automated testing platform and continue to assist the company in its frontend and mobile technology processes

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<div class="raw-html-embed"><h3>Backend development: Improving software testing</h3></div><p>The client needed to create a backend platform for test automation that would enable, facilitate and speed up their automated testing. The company’s e-commerce platform features a vast number of articles, payments processing pages, product types, and numerous layouts – all of which made testing very challenging.&nbsp;</p><p>We provided Home24 with a dedicated team of software developers who performed the initial research and suggested a tool for automatic acceptance tests – Codeception. The team then proceeded with the development of a custom backend testing system for running automated tests. We discovered and solved a problem that emerged in script development and parallel test performance, all the while keeping resource access under control. The new platform empowers developers to deliver new tests quickly and has greatly increased code coverage.</p><p>&nbsp;</p><div class="raw-html-embed"><h3>Frontend development: Feature-driven development</h3></div><p>A team composed of two skilled frontend developers is responsible for creating Home24’s frontend components using the latest technologies. So far, the team has been involved in building a platform that delivers React components. The service is developed in Node.js, based on the Serverless framework. Our engineers have participated in a two-week-long onboarding process at the client’s headquarters in Berlin, as we offer the opportunity to work onsite with the client. In the future, we plan to expand the Home24 dedicated development team and scale it to meet all of our client’s needs.</p><p>&nbsp;</p><div class="raw-html-embed"><h3>Mobile development: Introducing emerging technologies</h3></div><p>Our team of mobile developers was initially involved in completing the rewrite of Home24’s mobile application to Swift. Following its publication, we were responsible for support, building new functionalities, and eliminating legacy code. We cleared the majority of dependencies and covered most of the code with unit tests. We successfully automated most of the processes using Fastlane, and integrated them with the App Center, building Continuous Integration and Continuous Delivery pipelines. The Codete dedicated mobile team now aims to modularize our partner’s mobile applications and create a coherent system of components for building new functionalities – for example, for displaying furniture models with augmented reality (AR).</p>

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 Home24

Custom App Development Services: Frontend, Backend & Mobile

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Our comprehensive mobile app development process services works for companies of all sizes operating in any industry. We develop applications for both internal use and to be released in the market. Each web development project is tailored to the unique requirements of our clients, and our team guarantees to deliver a bespoke software service package every time. Whether it’s building a CRM system or a mobile ride-sharing application, we have the proven process and know-how for transforming every business vertical.

Our frontend developers and backend developers know what it takes to deliver a successful application, whether it’s for web, mobile, or desktop. When you decide to partner with us, we’re going to carefully examine your target audience, analyze your business needs, and develop a list of key requirements of your application. The next step is discussing the scope of features and picking the right technology stack to support your software development project. Finally, we develop a product roadmap and start working on your solution.

Our frontend, backend, and mobile app developers can share their know-how with your team as dedicated specialists or external consultants. We have many years of experience in successfully cooperating on remote web development / mobile app development projects with clients from across the globe. Thanks to our proven process, agile approach, and experience working across different industries, we deliver value right from the start and lead the development process towards success.

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We have many years of experience in selecting the best technological stack for backend architectures and the frontend development of your app, whether it's Android, iOS, or a web browser. To achieve that, our backend development services usually focus on preparing a dataflow design, a prototype, and all the other key backend components. We can support your application with modern cloud-native solutions, specialized tools for communication between databases, expert underlying infrastructure, and robust security components. All of that is captured in an intuitive management environment.

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To ensure the high quality of all the products we build, our teams follow industry best practices in desktop, mobile, and web development. We always start by constructing detailed roadmaps for software delivery and share them with our clients to make sure that they know what is going to happen during each stage of the process. We take ownership of building web and mobile applications throughout their life cycle – from analysis and design to development, maintenance, and potential expansion.

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Your product needs to deliver a great experience to your users, no matter if your backend / frontend web development team is at work or not. Apart from IT consulting and software development, we offer full product support services designed to assist you on the path to success. Depending on your requirements, our support specialists can provide you with comprehensive care, regular maintenance, or ad hoc assistance. Modern technologies allow our teams to easily monitor the system status of your applications 24/7 and quickly detect, diagnose, and fix any issues in your software remotely.

NFL

Technology

Industry

Everyone knows the NFL and their Super Bowl championship game.

Challenge:Supporting fair play with technology

Solution:Focusing on “what's important now”

Advertising & Marketing projects

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NFL